Kagu
Est. 2025 · Istanbul Hello

Kagu

Custom websites and digital tools, built to fit your business.

What we build

Six things, done well

Not a full-service menu. We say no to most of what we're asked, so the work we ship is the work we're known for.

01 / 06

Customer-facing surface and operator-facing admin, built against one database. The product and the back-office are not separate projects.

  • Next.js 16 · App Router
  • Supabase · Postgres + Auth + Storage
  • Vercel
Stack lineage · always
Next.js 16SupabaseVercelTypeScriptTailwind v4PostgreSQLWhatsApp APITelegram BotsStripeResendCloudinary
Selected work

Four operators, in production.

01 · Hospitality · Tourism · 2025

Sabrina Turizm

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Boutique tourism platform

Curated multi-day Turkish tours and private driver services, with a hand-tuned admin so Sabrina manages the catalog the way she always has: by hand, but faster.

02 · Restaurants · Hospitality · 2025

UpperDeck

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Digital menu + POS

An American diner in a Turkish market needed a menu customers could read on their phones, and a POS the team could read on a busy shift. Both, on one schema.

03 · SaaS · Operator tools · 2026

GenBuzz

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Proposal & document builder

Freelancers and small agencies needed proposals that look like they came from a studio, in the time it takes to make coffee. GenBuzz is that.

04 · Services · Immigration · 2025

Vize Makinesi

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Visa consultation platform

A Turkish visa consultation business needed a public surface that explains the visa landscape clearly, and an admin that lets non-technical staff publish updates as policies change.

Approach

Four steps. Same every time.

01

Listen

Before any code, we sit with the operators. We watch a shift. We read the messages they actually send each other. The brief on paper is rarely the brief in practice.

Map

We design the smallest system that solves the actual workflow. One database. Two surfaces. No microservices for a fifteen-person team.

Ship

Production in weeks, not quarters. The first deploy is real, on a real domain, the day kickoff ends. Every later week is a real release.

Hand off

An admin staff actually use. Documentation the team reads once. The handover is the moment we stop being needed, and the moment Kagu is most useful.

Currently viewing step 1 of 4.
Studio

Kagu is small on purpose. The people who write the code are the people in the meetings. We work in hospitality and operator-facing software, verticals where production is the deliverable, not the kickoff deck.

Principle 01

We build what operates, not what demos

If it doesn't survive a Friday-night shift, it's not done. Polish is for what the staff actually see every day.

Principle 02

Production is the deliverable

Not a kickoff deck. Not a Figma file. The thing live, on a real domain, with real users: that's the unit of progress.

Principle 03

Vertical depth compounds

We stay in hospitality, tourism, and operator tools. The fifth restaurant menu is faster, and better, than the first.

Principle 04

Small team is the feature

One throat to choke. No account managers. The people writing the code are the people in the meetings.

In production

No awards. Yet.

We're six months old. The work shows up in real shifts, real menus, real proposals, measured in clients in production, not certificates on a wall.

Production clients
4
Founded
2025
Based
Istanbul, TR
Stack lineage
Next 16 · Supabase · Vercel
Operators we've shipped for
Sabrina TurizmUpperDeckVize MakinesiGenBuzz
Boutique operator software

What is boutique operator software?

Boutique operator software is custom-built software for small teams that run hospitality and service businesses — hotels, tour operators, clinics, studios — combining a customer-facing website with the digital tools and admin systems the operation runs on. Kagu builds it from Istanbul for operators worldwide, in Turkish, English, Arabic and more.

How Kagu's software helps boutique operators

Kagu's software reduces paperwork, streamlines operations and improves customer experience by moving scattered work into one system. See the digital tools for boutique operators guide for what that looks like in practice.

Key features of Kagu's custom-built software

Every build includes a custom website, an operator admin system on the same database, and multilingual support — Arabic and Persian right-to-left layouts included. Larger scopes grow into full-stack platforms.

Benefits of partnering with Kagu

You get production software in weeks, not quarters, at listed prices with no hidden line items. At handover, control passes fully to your team — the projects on our work page all run without us.

Why choose Kagu for your software needs?

Because of vertical depth and focus: a small Istanbul studio working only with boutique operators, building no unnecessary features. Ready to talk? Start a project and see an estimate instantly.

FAQ

Frequently asked questions

What kind of software does Kagu offer for boutique operators?

Kagu offers custom-built software, including custom websites, digital tools, full-stack platforms, and admin systems, all with multilingual support. Every build pairs a customer-facing surface with an operator-facing admin on one database, so small teams in hospitality and service run their whole operation from one place.

How does Kagu's software help boutique operators?

Kagu's software helps boutique operators by reducing paperwork, streamlining operations, and improving customer experience. Work that lived in Excel sheets, WhatsApp threads and paper notebooks moves into one system: enquiries arrive structured, bookings manage themselves, and content updates without a developer.

What sets Kagu apart from other software providers?

Kagu's vertical depth, small team focus, production-oriented delivery, and lack of unnecessary features set it apart from other software providers. We work in hospitality and service verticals where the test of a system is whether the team uses it on a busy Friday night — and we ship to production in weeks, not quarters.

Get in touch

Let's talk.

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